What can a clear brand story do for your business?
What if your brand could tell a clear, inviting, and consistent message that brings readers into a story,
showing them exactly how you can give them the transformation they’re looking for?
I'm Gabi Angelina and I write brand stories...
the ones that connect and convert.
A curriculum writer turned copywriter, I take my fancy M.Ed. and lots of iced coffee (while layered in head-to-toe linen) and align a brand's messaging, giving that business a voice to serve with heart and purpose.
I write the right words that open hearts (and wallets).
When I'm not crafting brand stories and messaging for persuasion and conversion, I spend my moments playing the piano, buying more vegan recipe books than any one woman should own, maintaining an overly-hopeful-but-not-realistic reading list, and wondering about the man my beautiful boy will one day become.


What really drives me is freedom...
the freedom to opt-out of the stories we tell ourselves or those that others have made us believe and write our own story--the one where we use our talents and abilities to connect and serve others through our business,
the one that allows us to be heart-serving entrepreneurs and follow our values and dreams while supporting others to do the same.
I'm on a mission to follow my own dreams, be a platform for my son's, and serve as a guide that will help you connect to your prospects through the words your brand sends out to the world.
Because message matters.
Yours, mine, and theirs.
Connect through clarity.
We can serve more people when our brand has a clear and consistent message. When that message is aligned, every single touchpoint that a prospect has with your company--
from your IG captions to your emails to your website
connects with your right-fit-client and makes you stand out from the rest.
The words you use, matter. I'm here to help you write the right ones.
Work with me

I'm all about
Home, freedom, dogs, sun-dried linen, the sound of my cello, family, vegan cooking, rest, the smell of fresh rosemary, woven baskets, farmer's markets, books, story-tellers, my son's laughter

I'm not about
Late nights, small talk, spiders, busy lifestyles, skinny jeans, hopelessness, being late, bananas, clutter, one-size-fits-all, scary movies, traffic jams.

Clarity will always win over confusion.
be clear with your brand's message
Your words need to pull their weight on your website (and in your business)
Here's how I help
If your website copy or isn't winning you the work
(because gasp, it's confusing your reader),
it's time to clarify in order to connect and convert.
I'm here to clarify your brand's message.
Work with Me